SafeTstep is a brand of Payless Shoes specifically targeting the work environment. They specialize in slip resistant shoes for work environments such as restaurants. Their sales team needed a tool that enabled them to have access to the latest sales and marketing materials regardless of where they were. Ciacco Consulting built them a Digital Briefcase® App that gives the sales rep instant access to all of their materials. This enables them to be agile and responsive when on a sales call. We also created a custom contact us form so the sales rep could gather a prospect’s information for future follow up. All of the materials are able to be emailed from the app to the prospect. This helps reduce printing costs and allows the sales rep to travel with just an iPad. The content is managed by the marketing department using a web based CMS tool. They are able to keep the messaging consistent and on brand no matter who is using the Digital Briefcase® App.